Combating inflation
Brunei Darussalam , 15 May 2024
Leveraging private sector initiatives and Smart Consumer strategies in mitigating the impact of increasing food price
Consumer Education and Awareness
Empowering consumers with knowledge about price range and availability of choices and substitutes availability of essential goods in the market enable better budgeting to mitigate the impact of food price inflation on household budgets.
The private sector can also play a role through corporate social responsibility initiatives, can sponsor educational campaigns and workshops to promote healthy eating habits and prudent spending practices.
As consumers, it is imperative that we take responsibility in securing the best value for our purchases. This entails empowering ourselves with relevant market information, including prices and available substitutes. By conducting price comparisons and making informed decisions before spending, we can maximise value and mitigate the impact of inflation on our finances.
Smart Consumer
Jennifer Han, constantly seeking bargains to manage the rising cost of living, has discovered the PenggunaBijak mobile app and DEPS website as invaluable tools to find the best prices for her daily needs.
She noted, “Even though the price differences might seem minor, they really add up over time. I always do some research on the PenggunaBijak mobile app a day before heading to the supermarkets. By comparing prices of essential goods, I can make informed decisions and find the best deals.”
The government, through DEPS, updates and publishes the prices of selected key food items on the mobile app and DEPS website every week with the aim to empower consumers to make informed purchasing decisions.